This site will look much better in a browser that supports web standards, but it is accessible to any browser or Internet device.

 
provenmodels offers
 
join our program
 

featured management models

AIDA sales funnel: St. Elmo Lewis, Elias
 

AIDA sales funnel

St. Elmo Lewis, Elias

  • topic: marketing & sales
  • period: 1898
In 1898, the American advertising and sales pioneer, E. St. Elmo Lewis developed a practical sales tool using the latest Scientific Management insights. He created his AIDA funnel model on customer studies in the US life insurance market to explain the mechanisms of personal selling. Lewis held that the most successful salespeople followed a hierarchical,...
 
ten managerial roles: Mintzberg, Henry
 

ten managerial roles

Mintzberg, Henry

  • topic: leadership & management and personnel management
  • period: 1973
The Canadian academic, Henry Mintzberg who had trained as a mechanical engineer, wrote his PhD thesis at the MIT Sloan School of Management analysing the actual work habits and time management of chief executive officers (CEOs). In 1973, Mintzberg's thesis on the nature of managerial work was adopted as a study and published for a wider audience. Mintzberg's...
 
diffusion of innovations: Rogers, Everett M.
 

diffusion of innovations

Rogers, Everett M.

  • topic: communication, innovation & risk and marketing & sales
  • period: 1962
Everett M. Rogers is widely known as the inventor of the “Diffusion of Innovation” theory from his research on how farmers adopt agricultural innovations. After pursuing a degree in agriculture, Rogers earned his PhD in Sociology and Statistics at Iowa State University (1957). His doctorate work stemmed from both his personal interest in understanding...
 
five configurations: Mintzberg, Henry
 

five configurations

Mintzberg, Henry

  • topic: org. design & development
  • period: 1979
The Canadian academic, Henry Mintzberg, synthesised organisational design literature into five ideal organisational forms or configurations that do not exist in the real world, but provide consultants and managers a framework to understand and design organisational structures. Mintzberg defined organisational structure as "the sum...